Persona guide
AI chief of staff for fitness studios
Hey Teo helps fitness studios improve member follow-up, class operations, and retention messaging without burning out staff.
How this helps
Retention is a daily operational problem, not a monthly spreadsheet. Hey Teo helps teams keep member touchpoints consistent from trial to renewal.
- Improve trial and drop-in follow-up consistency.
- Reduce no-shows with better reminder workflows.
- Coordinate membership questions and billing follow-ups.
- Track at-risk members with clearer operational signals.
How to implement
- 1
Map member lifecycle
Define key moments from trial to renewal.
- 2
Automate routine touchpoints
Use reminders and drafts for predictable member workflows.
- 3
Review retention signals weekly
Focus staff time on members who need a human touch.
Frequently asked questions
Can this work for small studios?
Yes. It is built for lean teams running high-touch operations.
Do members get spammed?
No. Frequency and escalation should match your policies and approvals.
Can we segment members?
Yes. Rules can differ by membership type and engagement.
