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Persona guide

AI chief of staff for fitness studios

Hey Teo helps fitness studios improve member follow-up, class operations, and retention messaging without burning out staff.

How this helps

No technical knowledge required: no coding, no complex setup, and no operations playbook needed.

Retention is a daily operational problem, not a monthly spreadsheet. Hey Teo helps teams keep member touchpoints consistent from trial to renewal.

  • Improve trial and drop-in follow-up consistency.
  • Reduce no-shows with better reminder workflows.
  • Coordinate membership questions and billing follow-ups.
  • Track at-risk members with clearer operational signals.

How to implement

  1. 1

    Map member lifecycle

    Define key moments from trial to renewal.

  2. 2

    Automate routine touchpoints

    Use reminders and drafts for predictable member workflows.

  3. 3

    Review retention signals weekly

    Focus staff time on members who need a human touch.

Frequently asked questions

Can this work for small studios?
Yes. It is built for lean teams running high-touch operations.
Do members get spammed?
No. Frequency and escalation should match your policies and approvals.
Can we segment members?
Yes. Rules can differ by membership type and engagement.

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