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Use case

Subscription renewal reminders

Hey Teo helps subscription businesses execute renewal workflows with clearer timing, ownership, and follow-through.

How this helps

No technical knowledge required: no coding, no complex setup, and no operations playbook needed.

Renewals are won in the 30 to 90 days before the date, not the day of. Hey Teo helps teams operationalize renewal touchpoints without spreadsheet chaos.

  • Coordinate renewal outreach by segment and risk.
  • Automate reminder cadence for payment and contract steps.
  • Track expansion conversations as part of renewal workflows.
  • Reduce surprise churn from missed touchpoints.

How to implement

  1. 1

    Define renewal timeline

    Set when outreach begins for monthly vs annual plans.

  2. 2

    Assign account ownership

    Make renewal actions visible to CS and leadership.

  3. 3

    Review renewal risk weekly

    Focus on accounts with usage or payment signals.

Frequently asked questions

Does this handle dunning?
It supports operational follow-up workflows; billing system behavior depends on your stack.
B2B vs B2C?
Workflows can be tuned for either; segmentation is key.
Can we personalize outreach?
Yes. Templates and rules should reflect segment and contract value.

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